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Wednesday, November 19, 2014
Pop-In@Nordstrom: Gift&Go will take you from found it, got it, gave it faster than you can say Happy Holidays!
HAVE GIFTS, WILL WRAP
Pop-In@Nordstrom: Gift&Go will take you from found it, got it, gave it faster than you can say Happy Holidays
Naughty, nice – neither? Don’t answer that. Launching for the holiday hustle on Friday, November 21st,
has sleigh loads of ideas to cover your whole list. Pick it up in-store
at one of our eight Pop-In@Nordstrom locations and we’ll even make sure
it’s wrapped and ready – now tell me that won’t help keep your holidays
merry and bright!
the outside, the shop is designed to look like one giant opened box,
with tops and bows strewn around the outside. Wrapping paper designs are
incorporated throughout the shop, and since every item in-store
comes pre-wrapped, stacks and stacks of gifts in alternating patterns
can be found throughout. Olivia Kim, Nordstrom Director of Creative
Projects, partnered with Rafael de Cárdenas of Rafael de
Cárdenas//Architecture At Large on the shop design for Gift&Go
as well as five custom wrapping paper designs that take inspiration from
traditional holiday shapes.
about a drone for the dad who has everything? Or sheets from Snurk that
bring to life dreams of being a ballerina, firefighter, or astronaut
for the niece or nephew on your list? Not sure what to get your little
brother’s new girlfriend? Might we suggest the cutest bobby pins you’ve
ever seen from Jane Tran (or so says Olivia Kim). While you’re at it,
might as well add a few things to your wish list too – an exclusive
swimsuit design from Lisa Marie Fernandez is perfect
for that mid-winter getaway, and exclusive Topshop PJ’s are made for
sipping eggnog by the fire.
For the ‘it’’ girl in your
life, handmade harnesses and handbags from Zana Bayne (as seen on Cara
Delevingne, Debbie Harry and Madonna) are the ultimate cool-girl
accessory. If you find yourself on Olivia’s list,
you might end up with a June by netatmo bracelet that will measure your
exposure to the sun throughout the day, letting you know when it’s time
to reapply sun protection. Also among her favorites is the Little Cloud
Lamp, a functional art object by L.A. based
artist collective FriendsWithYou, emoticon jewelry from Alison Lou (as
seen on Olivia in Elle Magazine), and notebooks from Graphic Image with
customized sayings such as “talk is cheap” and “light my fire.”
Gift&Go also features exclusive items such as Bamford
x Rolex watches (in different colors of the rainbow), Clare Vivier
clutches, stockings from Faribault Woolen Mill Co., a custom-lined
Perfecto leather jacket from Schott N.Y.C., and a holiday tote gift set
from Dean & Deluca with tins full of goodies.
stockings might be hung with care, but if they are looking a little
empty, we’ve got a solution: Q&Q solar-powered watches, Everyday
Design Snowballs made in Finland that are convincingly
real (there is even the small sound of a crunch), and the Polaroid CubeTM HD lifestyle action video camera are all suited for a sock.
For the first time,
Nordstrom created an interactive online video game, where you can help a
virtual Olivia bag up gifts as they fall from the sky. Visit the
Pop-In@Nordstrom website at Nordstrom.com/Pop
to play. While you’re there, enter our Ultimate Gift&Go Giveaway to
win the ultimate present – a 2015 1957 FIAT 500. Yes, we are seriously
giving away a car.
Pop-In@Nordstrom: Gift&Go will be found at www.nordstrom.com/pop and in the following Nordstrom locations:
Bellevue Square, WA
NorthPark Center, TX
San Francisco Centre, CA
Tysons Corner Center, VA
Garden State Plaza, NJ
King of Prussia, PA
Pop-In@Nordstrom: Gift&Go Brands:
AJ’s Toy Boarders
Bamford x Rolex
Dean & Deluca
Faribault Woolen Mill Co.
Go! Pet Design
JUNE by netatmo
Knot & Bow
Le Feu De L’eau
Lisa Marie Fernandez
Master & Dynamic
Quelle Est Belle
Retro Super Future
Selfie On A Stick
in October 2013, Pop-In@Nordstrom is an ongoing series of themed pop-up
shops that transitions every four-to-five weeks to offer a new shopping
experience and batch of exclusive merchandise. Pop-In@Nordstrom
is the brainchild of Olivia Kim, the Director of Creative Projects at
Nordstrom, who hand-picks merchandise spanning the high/low price range
to match each new theme. Items featured in past Pop-In@Nordstrom shops
have included home and gift items from legendary
Paris-based retailer Merci (their U.S. debut), a custom black-on-black
Rolex by Bamford, a private astrology reading by The Astro Twins,
apparel from rapper Drake’s October’s Very Own (OVO) label, a Bob Hurley
surfboard with painted graphics from famed artist
and surfboard designer Craig Stecyk III, design-driven wares from Los
Angeles based Poketo, the exclusive launch of FEED Projects first-ever
leather bags, the Heritage Collection, and the U.S. debut of Hong Kong
fashion collective I.T.