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Wednesday, November 05, 2014
Google's Anti-Piracy Efforts Effective: Refocus Your Site's SEO
This just in from the Music Business Association:
may have already read about the latest Google anti-piracy report and
their commitment to modify the demotion signal to make it more
effective. If not, we encourage you to do so that the link below:
are optimistic that Google’s changes in the demotion signal will cause
persistent infringers to move down in search. However, this will only be
meaningful if legitimate results are there to take their place.
Now would be a great time to refocus your efforts on SEO so your
licensed offerings appear ahead of new and smaller infringing sites who
will be working hard to improve their own rankings.
for how your music site or service can do better in terms of Search
Engine Optimization can be found in the following two infographics
released by Music Biz: