Monday, May 14, 2012
EXPRESS ROCKS THE CHICAGO SIDEWALK!
Express, Inc. (NYSE: EXPR), the specialty retail apparel chain operating more than 600 stores in the U.S., Canada and Puerto Rico, is excited to announce the latest “Rock the Sidewalk” event in Chicago during Memorial Day weekend! In conjunction with the EXPRESS Fall 2012 marketing campaign shoot, the brand will stage a LIVE outdoor fashion show right in front of Chicago’s famous “Bean” at Millennium Park. EXPRESS has staged similar runway events in New York, Las Vegas, Miami and Dallas.
The festivities begin Friday morning as EXPRESS gets the party started with an EXPRESS ice cream truck handing out cool treats along Michigan Avenue. Look forward to free treats from the truck 10AM to 5PM until it makes its final destination at The Bean
Later that afternoon, some of the fashion industry’s hottest male and female models will strut their stuff at the EXPRESS runway show at The Bean in Millennium Park, where fans will have a chance to check out the Fall 2012 Collection months before it hits stores, snap photos with friends at the Instaprint Photo Booth and meet special guest Lisa D’Amato, winner of America’s Next Top Model All Stars.
Come early to this FREE event - this is a rare chance to see a live, professional runway show from one of the country’s hottest fashion brands!
WHAT: EXPRESS ROCK THE SIDEWALK Fall Collection 2012 Runway Show
WHEN: Friday, May 25, 2012
WHERE: Rock the Sidewalk Fashion show
The Bean at Millennium Park
201 E. Randolph Street, Chicago, IL
For more information, please contact Jill Katz at JKLS PR, 312-404-5218 or firstname.lastname@example.org
About Express, Inc.:
Express is a specialty apparel and accessories retailer of women's and men's merchandise, targeting the 20 to 30 year old customer. The Company has over 30 years of experience offering a distinct combination of fashion and quality for multiple lifestyle occasions at an attractive value addressing fashion needs across work, casual, jeanswear, and going-out occasions. The Company currently operates more than 600 retail stores, located primarily in high-traffic shopping malls, lifestyle centers, and street locations across the United States, Canada and in Puerto Rico, and also distributes its products through the Company's e-commerce website, express.com.